Google Shopping
4 articles
Google AI Performance Insights: What 0% and 100% Share of Voice Really Mean
A 0% AI share of voice is not a diagnosis of a broken catalog. A 100% share is not proof that your brand owns the category. Here is how to read the report and pick one fix.
Alexa for Shopping Replaced Rufus. Does Your Amazon Work Show Up in ChatGPT?
Alexa for Shopping reads Amazon's product graph. ChatGPT and Google AI Mode read your site and your feeds. One program does not cover both, and most brands only measure the first.
Your Google Shopping Feed Decides Whether ChatGPT Shows Your Products
One feed, two surfaces. A Peec AI study found 83 percent of ChatGPT product results matched Google Shopping organic listings. Here is what to fix in the feed you already run, and which Merchant Center fields AI surfaces read.
UCP vs ACP: What the Two Agentic Commerce Protocols Mean for an Ecommerce Team
A neutral reference on Google's Universal Commerce Protocol and the Stripe and OpenAI Agentic Commerce Protocol: what each is, who runs it, and why for most ecommerce teams the work is product information and feed eligibility, not protocol implementation.