Cookie declaration
Last Updated: November 2026
We use cookies and similar browser storage to remember your privacy choice, understand site use and measure advertising. Read our Privacy Notice for information about personal information.
Change your choice
Use Cookie settings to accept all or choose only necessary cookies at any time. Statistics and marketing are optional. Your choice lasts for one year unless you clear it. A first visit with Global Privacy Control enabled automatically selects only necessary cookies.
Necessary
These remember your privacy choice and protect services against automated abuse.
| Name | Provider | Purpose | Expiry |
|---|---|---|---|
| paz_consent | Paz | Remembers your cookie choice across Paz subdomains. | 365 days; localStorage mirror until cleared |
| __ph_opt_in_out_* | PostHog (localStorage) | Remembers whether PostHog capture is permitted. | Until browser storage is cleared |
| __cf_bm | Cloudflare on LinkedIn / PostHog endpoints | Protects the provider service against automated abuse. | 30 minutes of inactivity |
Statistics
These help us understand visits and interactions after you accept statistics cookies.
| Name | Provider | Purpose | Expiry |
|---|---|---|---|
| ph_* | PostHog | Remembers an analytics identifier and visit information. | 365 days for cookies; localStorage until cleared |
| paz_entry_path_v1 | Paz (sessionStorage) | Remembers the entry page for consented interaction measurement. | Browser tab session |
| paz_marketing_attribution_v1 | Paz (legacy localStorage) | Stores first-party campaign attribution when attribution persistence is enabled. | Legacy records until cleared; current click tracking does not create records |
Marketing
These support advertising measurement and campaign delivery through tags in Google Tag Manager.
| Name | Provider | Purpose | Expiry |
|---|---|---|---|
| _gcl_au | Google Ads via Google Tag Manager | Measures advertising conversions. | 90 days |
| _gcl_ls | Google Ads via Google Tag Manager (localStorage) | Stores advertising click information for conversion measurement. | Managed by Google; browser storage until cleared |
| test_cookie | Google Ads via Google Tag Manager | Checks whether the browser accepts cookies. | 15 minutes |
| IDE | Google Ads via Google Tag Manager | Supports advertising delivery and measurement. | 13 months in the EEA and UK; 24 months elsewhere |
| pagead/1p-user-list | Google Ads via Google Tag Manager (request, not a cookie) | Sends an advertising audience signal. | Not applicable |
| li_adsId | LinkedIn Insight tag via Google Tag Manager (localStorage) | Stores a LinkedIn advertising identifier. | Managed by LinkedIn; browser storage can be cleared |
| bcookie | LinkedIn Insight tag via Google Tag Manager | Identifies a browser for LinkedIn diagnostics and abuse detection. | 1 year |
| li_gc | LinkedIn Insight tag via Google Tag Manager | Remembers a guest's LinkedIn cookie consent. | 6 months |
| lidc | LinkedIn Insight tag via Google Tag Manager | Routes requests to a LinkedIn data center. | 24 hours |
Cookie availability depends on your browser, region and third-party settings. The table distinguishes cookies from localStorage, sessionStorage and a Google advertising request. Third-party cookies cannot all be read by this website. Google tags load with denied consent defaults and may send cookieless measurement signals before acceptance. Other advertising tags need their own consent controls in Google Tag Manager.
Choosing only necessary stops PostHog capture and its analytics persistence. You can also delete cookies and browser storage through your browser settings. Deleting the consent cookie asks you to choose again; a stale localStorage copy does not restore an expired or deleted choice.