AI Shopping
6 articles
Should You Fix Product Data Before Spending on AI Visibility?
Being mentioned by ChatGPT is only useful if what it says about your product is true. ACI Worldwide found six in ten UK shoppers would abandon an AI assistant after one bad pick. Here is how to decide what to fix first.
Shopify Shows Your AI Sales. It Does Not Show Who AI Picked Instead of You.
Your Shopify admin now reports AI attributed sales and product data gaps. Use it. Then answer the question it cannot: when a shopper asks for the best X, does the answer name you or the brand next to you?
Alipay's ACTP Protocol, Explained for US Ecommerce Teams
Ant Group's ACTP is a payment and trust protocol for Alipay, launched in May 2026. Here is what it is, who it affects, and why a US brand's attention belongs on being recommended to shoppers rather than on protocol checklists.
AI Traffic Is a Sliver of Your Sessions. Here Is Why It Still Matters
AI referrals are a small share of sessions, but Adobe's data shows they convert better and browse longer, with every figure dated. What the numbers say, how to separate AI traffic from Google Shopping in GA4 and Shopify, and what before and after looks like.
AI Shopping Agents Picked the Pricier Jacket. Its Product Data Was Cleaner
AI shopping agents chose the more expensive product every time in an O'Reilly experiment because its data was structured and the cheaper rival's was marketing copy. What that means for your product pages and feed, and where a lean team should start.
Your Brand Shows Up in AI for Its Name. Why It Vanishes for Everything Else
Branded prompts find you. Category prompts like 'best running shoes for flat feet under $150' are where purchase intent lives and where most product information falls short. Here is what closes the gap.