SEO

Google Says AEO Is "Still SEO." It's Right and Also Incomplete.

Google published its first official AI search optimization guide on May 15. The core message: optimizing for AI Overviews and AI Mode is "still SEO." There is no separate AEO or GEO discipline from Google's perspective. Site owners do not need llms.txt files, content chunking, AI-specific schema, or AI-targeted rewrites. For Google's surface, that is mostly true. For the rest of the agentic web, it is exactly the wrong takeaway. TL;DR: Google's May 15 guide formally folds AEO and GEO in