Product discovery in ChatGPT

Bring your product catalog to ChatGPT

Help shoppers compare your products in ChatGPT. Use their questions to identify missing details, review product improvements and plan the path to your storefront.

  • Start with product data
  • Paz expert review, your guidelines
Example shopping question
Product discovery
Products

Show me winter jackets under $200

Example products for this shopping question:

Puffer Jacket
$149
Wool Coat
$189
Product preview
How it works

Prepare your catalog for ChatGPT

Give shoppers the product details they need to choose.

01

Connect your catalog

Bring in product information from your catalog so Paz can check the details shoppers use to compare products.

  • Product information
  • Attributes
  • Descriptions
02

Improve product details

A Paz expert assesses shopping questions and catalog gaps against your product sources and priorities. Paz ships the changes within your approved guidelines and brings anything that needs your attention to you first.

  • Fact-based improvements
  • Paz expert review
  • Approved changes
03

Follow the shopping questions

Track how ChatGPT answers the questions shoppers ask about your products. Compare the details it includes with your updated product information to choose what needs attention next.

  • Shopping questions
  • Product comparisons
  • Follow-up checks
What you get

Product discovery, review and measurement

Product content for discovery

Clarify source-backed product details for relevant shopping questions.

AI-powered discovery

Help shoppers explore product information before continuing to your storefront.

Buyer questions

Use buyer questions to identify product details that help shoppers compare options.

Traffic and purchase reporting

Review observed traffic and purchases where tracking is available.

Approval controls

Set approved guidelines and destinations for routine changes. Anything outside them comes to you first.

Plan your setup

Choose the products and connections for your first workflow, then set the delivery schedule.

Product content for ChatGPT sits alongside the SEO, feed and AI visibility work Paz handles for you.

Explore ecommerce workflows

Frequently asked questions

How can Paz help with ChatGPT shopping discovery?

A Paz expert assesses shopping questions and catalog gaps against your product sources and priorities. Paz ships the changes within your approved guidelines and brings anything that needs your attention to you first.

How long does setup take?

Timing depends on the catalog, required connections and review process. We agree the scope and delivery schedule before work begins.

How do shoppers get to checkout?

Through your storefront or the checkout your commerce platform provides. Paz keeps the product information behind the ChatGPT listing accurate so the path from answer to purchase holds up.

Explore ChatGPT for your catalog

Explore buyer questions, product details and the publishing options for your catalog.